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technology
The First Steps to Take Control of Your Facebook Privacy
by, Claire Webber
July 20, 2013

Once upon a time, you could make sweeping changes to your privacy settings with a single click of the mouse. Those times are now history – but by knowing all the different aspects of privacy on FB, you can better control who has access to your information on this platform. General Facebook Privacy Settings On the top right-hand corner, past the Open Graph search bar… [Read More]

Filed Under: Facebook, facebook privacy, online privacy, Social Media, technology
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Why Should Authors Care About Search Engine Optimization?
by, Claire Webber
June 28, 2013
seo search engine optimization for authors

Although the majority of the traffic to your site will come through social media engagement, an author can’t ignore getting found through Google and other search engines. Search Engine Optimization, or SEO, refers to practices used to get a higher rank in search engines – in plain English, it’s the difference between being on the 1st or 7th page of Google results. But, you might… [Read More]

Filed Under: Google, google rank, search engine optimization, SEO, technology
1 Comment
Announcing the New and Improved Swenson Book Development Blog Email Subscription
by, Claire Webber
May 4, 2013

If you aren’t already receiving email updates from the Swenson Book Development, LLC blog, we’d like to invite you to subscribe using the form on the sidebar. If you are already receiving updates in your inbox, we highly suggest switching to our new format! Swenson Book Development has switched to Mailchimp as our official email RSS update system. We’re happy to announce a more readable… [Read More]

Filed Under: Blog subscription, email, Mail Chimp, technology
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Is Medium a Step Towards Solving the Collaboration Conundrum?
by, Claire Webber
April 13, 2013
Medium, the new platform from Ev Williams, is meant for collaborative curation and creation.

Writing is primarily a solitary activity. But, as Stephen King wrote in On Writing, “Write with the door closed, rewrite with the door open”. At some point you will share your work with someone for editing – and that’s where the art of writing gets technologically tricky. Microsoft Word has a well-documented compatibility issue between versions of the software; Google Docs doesn’t have an easy… [Read More]

Filed Under: author platform, internet, Medium, Social Media networks, technology
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Read eBooks from Your Desktop with Calibre – Even if you Own an eReader
by, Claire Webber
February 5, 2013

eReading devices are one of the most polarizing topics among bibliophiles – but whether you’re glued to your Kindle or loyal to print-and-paper, being able to easily read ebooks on your computer is a revolutionizing experience. Why on a desktop? If you’ve got an eReader, you might not see the point in having a eReader program on your home computer. But consider: Being able to… [Read More]

Filed Under: ebooks, ereader, technology
1 Comment
Analytics for Authors: Understanding Google Analytics’ Traffic Sources
by, Claire Webber
December 11, 2012

 Analytics for Authors blogs have been edited to reflect the 01/16/2013 Google Analytics update. — Another key section of Google Analytics is Traffic Sources. Access this section’s overview through the left-hand navigation bar.* Your traffic is broken down into three types: Direct Traffic Direct traffic are the visits you get through someone typing in your URL into an address bar, by accessing a bookmark they’ve… [Read More]

Filed Under: analytics, analytics for authors, blogging, Google, Google Analytics, internet, search engine optimization, SEO, technology
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Can a Status Update Protect Your Privacy?
by, Claire Webber
November 27, 2012

You may have been noticing a particular status update making the rounds on Facebook. It’s a disclaimer that asserts the poster’s copyright and privacy rights, and it makes it seem like it’s as easy as copy/paste to protect yourself from anything you failed to catch in the Terms and Conditions you agreed to upon signing up for Facebook. Of course, it’s total malarky. Before you can… [Read More]

Filed Under: Facebook, internet, Marketing, online privacy, Social Media networks, technology
1 Comment
Updating Your Browser – Security and Style with a Single Click
by, Claire Webber
November 13, 2012

It’s easy to ignore those update pop-up windows on your computer, especially for web browser updates – after all, you can still get online. Why fix what ain’t broke?

Filed Under: browser, Facebook, internet, security, technology, updates
1 Comment
DRM – The Acronym that’s Deleting (or Saving?) Books
by, Claire Webber
November 3, 2012

DRM is an acronym that readers may not associate with good experiences – you’ll encounter it a lot in articles about the woman who had her digital library remotely wiped from her Kindle by Amazon  or ones about the poetic deletion of George Orwell’s 1984 from hundreds of e-reader devices. DRM is a topic that gets people in flames – and as a future author,… [Read More]

Filed Under: Copyright, DRM, e-readers, ebook, iPad, Kindle, libraries, Publishing, Readers, technology, US Copyright Law
No Comments
Getting Distracted? Try a Software Application for Focused Writing
by, Claire Webber
October 27, 2012

Not everyone has the willpower to sit down and write for an hour everyday. With pop-up notifications, the siren call of the internet, and everyday life getting in the way, sometimes even the formatting bar in your word processor can be enough to drive you away from wordsmithery. This overwhelming feeling of distraction is probably why there are multiple competing software applications aimed at creating… [Read More]

Filed Under: focused writing, productivity, software, technology, writer resources, writing
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