Emerging Genre
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June 8, 2021

There’s a new kind of first-person narrative nonfiction book growing in popularity, and it is moving away from traditional commercial memoir as “misery lit” following a single template of story structure, the hero’s journey. We’re into the twenty-twenties now, and I see a pattern emerging among these new kinds of nonfiction books: a distinctive narrator’s voice, expository information about a subject matter separate from the… [Read More]

Red Shoes Writing Retreat on Lake of the Woods
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May 11, 2021

Red Shoes Writing Retreat on Lake of the Woods will inspire your creative writing in a place where the natural landscape and local culture offer both stimulation and serenity. We’ll gather from September 26-October 2 to write, relax, and explore the art, history, and culture of the Lake of the Woods area in northern Minnesota. Ride a tandem bike, take a boat ride, taste walleye,… [Read More]

Trustworthy Giveaway
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May 4, 2021

You can enter to win a free copy of Margot Bloomstein’s new book, Trustworthy: How the Smartest Brands Beat Cynicism and Bridge the Trust Gap, by leaving a comment on this blog post. Tell us what brand you trust and why. You’ll then be entered into a random drawing to be held on Saturday, May 8, 2021. One lucky winner will be sent a free… [Read More]

Is Your Author Brand Trustworthy?
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April 13, 2021

You may resist the idea that as an author you are a brand. It sounds so commercial, so corporate, so corny. But remember publishing is a business, and people buy books based on what they think about an author. Your brand becomes your reputation. “A brand is what other people say about you when you’re not in the room,” Jeff Bezos is credited with saying…. [Read More]

Congratulations to Margot Bloomstein on the Launch of Trustworthy
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April 6, 2021

Page Two Books released Trustworthy: How the Smartest Brands Beat Cynicism and Bridge the Trust Gap by Margot Bloomstein on March 2. The Silver Unicorn Bookstore hosted her Tuesday launch event with an interview by Lylah Alphonse of the Boston Globe. On Thursday, Magers & Quinn in Minneapolis hosted graphic designer Carolyn Porter, author of Marcel’s Letters: A Font and the Search for One Man’s Fate, and she interviewed Margot. After… [Read More]

The Part That Burns – A Book Giveaway
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March 16, 2021

Jeannine Ouellette’s new memoir, The Part That Burns, has garnered critical acclaim since its release on February 1. Joyce Carol Oates called it “simply beautiful. Precisely imagined, poetically structured, compelling, and vivid.” Last week Ouellette joined Jo Ann Beard, Katherine Angel, Dantiel Moniz and Michele Filgate for a panel discussion on “Desire” for the Red Ink Series, sponsored by Books Are Magic bookstore in Brooklyn… [Read More]

Beating Cynicism and Bridging the Trust Gap
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March 9, 2021

Margot Bloomstein launched new book, Trustworthy: How the Smartest Brands Beat Cynicism and Bridge the Trust Gap (Page Two), last week and there’s never been such a timely title for our troubled times. Cynicism has grown to gargantuan proportions in the past few years and too many people believe you can’t trust anyone or anything anymore. Brands — retail companies like Old Navy, tech firms… [Read More]

The Business of Being an Author: Email Etiquette
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February 16, 2021

When you send an email to query an agent or publisher, or to pitch a podcast or book review, do you sometimes wonder whether your message disappeared into cyberspace because you did not receive a response? Did it end up in a spam folder? Is no response a “no”? Could your email address be the problem? If you’re using an account from AOL, Yahoo, or… [Read More]

The Soul’s Twins: A Book Giveaway
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February 9, 2021

Valentine’s Day is coming up and we’re giving away one free copy of The Soul’s Twins: Emancipate Your Feminine and Masculine Archetypes to one lucky reader. Author of Healing the Sacred Divide, Dream Theatres of the Soul and The Bridge to Wholeness: A Feminine Alternative to the Hero Myth, Jean Benedict Raffa offers a self-guided journey to spiritual maturity in her latest book, The Soul’s… [Read More]

20 Ways to Help Authors in 2021
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January 12, 2021

Pre-order. You might be surprised to learn that pre-ordering a book is critical to the launch of a book. Publishers may make decisions about how much marketing support to provide a new release based on the volume of pre-orders. Some even determine the size of a first print run using those numbers. If a book has strong pre-order sales, reviewers are more likely to review it,… [Read More]