Pre-order. You might be surprised to learn that pre-ordering a book is critical to the launch of a book. Publishers may make decisions about how much marketing support to provide a new release based on the volume of pre-orders. Some even determine the size of a first print run using those numbers. If a book has strong pre-order sales, reviewers are more likely to review it,… [Read More]
Chattip Yang is a junior at Appleton High School West who offers her review here of this New York Times Notable Book of 2020. Jeffrey Selingo’s new book, Who Gets In and Why: A Year Inside College Admissions, has important information about how to get into college. As a junior in high school I thought I should be preparing to take the SAT/ACT but I learned the tests… [Read More]
Publishing, overall, is an industry that pivoted fairly quickly and easily to conducting business during a global pandemic. Despite postponing the release of some books and a logjam at printing presses, publishing is doing business much as usual. Acquisition editors are interested in new book projects. Book sales have been brisk, even with bookstores mostly closed. For many writers and editors, working remotely is nothing… [Read More]
One month ago, Chelsea Hanson launched her new book The Sudden Loss Survival Guide: Seven Essential Practices for Healing Grief. Even though the global pandemic made it more challenging to celebrate and promote the book without face-to-face author events, the book is doing exceptionally well. There is a reason for that. It resonates with readers and with the circumstances we find ourselves in these days…. [Read More]
Announcing The MIT Press will publish Out of the Cave: A Natural Philosophy of Mind and Knowing by Mark Johnson and Don M. Tucker in fall 2021. From a philosopher and a neuropsychologist comes an interdisciplinary theory of knowing as embodied, embedded, enacted, and emotionally-based. Plato’s allegory of the cave trapped us in the illusion that the mind is separate from the body, from the… [Read More]
Whether you are preparing to launch your new book, still writing the manuscript, or marketing your book a year after its release, you can’t ignore the importance of your author platform for your success as an author. Today you need to demonstrate to a publisher you have built a big enough platform to sell a sufficient number of books before they’ll offer you a contract…. [Read More]
January begins a new fiscal year. It’s also the best time to organize your tax information for last year. Whether your book has been out for more than a year, or you’re more than a year out before you finish writing your book, this is the best time of year to gather the information together for tax purposes. On the income side, identify the sources… [Read More]
Congratulations to Ann Marie Ackermann! The German translation of her book Death of an Assassin: The True Story of the German Murderer Who Died Defending Robert E. Lee will be published in September by the Silberburg-Verlag publishing house. Germany’s Federal Ministry of the Interior will sponsor her launch party as one of 16 nationwide events as part of their promotion of regional literature. The launch… [Read More]
Chelsea Hanson has signed a contract for publication of Sudden Loss Survival Guide: Seven Essential Practices to Heal Grief with Mango Publications. When a loved one dies suddenly, the person left behind doesn’t know where to turn for help, what to do next, or how to put back the pieces of life. Most survivors have no experience with unexpected heartbreak and are not prepared for… [Read More]
Ravelry is a social media platform with 8 million members of the knitting and crochet community. It’s a place for knitters, crocheters, designers, spinners, felters, and dyers to keep track of their yarn, tools, and patterns, and share ideas and inspiration. Knitting has always been a part of my life. Grandma Swenson knit me Barbie Doll outfits out of fine sock yarn. I learned to… [Read More]