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writers writing
Private effort and the corporate model
by, Danielle Sherwood
September 24, 2011

Use branding to sell books and sustain your passion Many writers do not want to engage in social media because they fear their engagement online will detract from (either time spent on or quality of) their writing. It’s a valid concern. It’s also an unnecessary one – if modeling the right approach. You see, using social media is about writing. If you are a writer, in… [Read More]

Filed Under: Authors, best-selling book, branding, corporate model, objectivity, publicity and privacy, quality book, sales and marketing, self-promotion, Social Media, writers writing
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Plugin or Widget? Two enhancements your platform needs – now!
by, Danielle Sherwood
August 27, 2011

Last week I explained the importance of using metadata to optimize your website or blog for search engines. Metadata, as you will remember, helps drive the right traffic to your page and makes your content more accessible. Brilliant! Your web traffic is growing and you are expanding your author platform. But now that visitors arrive on your homepage and take a first look, how do you… [Read More]

Filed Under: author platform, free resources, helpful tools, navigation features, plugin, Social Media, terms and definitions, user interaction, visitor experience, web optimization, widget, WordPress, writers writing
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