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Shelf Awareness
Where will YOUR book get reviewed?
by, Jill Swenson
March 12, 2019

Book reviews can be enormously helpful to an author. Those who decide what new titles to order for a bookstore or the library often consult reviews first. Readers, too, may be persuaded to pick up a book based on what they read in a review. And we’ve all heard the urban legend that you need to have 50 or some magic number of reviews on… [Read More]

Filed Under: advance review copy, Kirkus Reviews, literary criticism, publisher''s weekly, Shelf Awareness, Story Circle Book Reviews
1 Comment
Advice for Authors
by, Jill Swenson
October 23, 2018

Whether you are an aspiring author or on your sixth or seventh book, professional development comes with the territory. The business of being an author can be overwhelming for many people who don’t have the background. How can you best prepare for today’s marketplace? I’ve worked with writers on their craft for decades and these are the secrets to the success of their writing and… [Read More]

Filed Under: Asian American Journalists Association, Authors Guild, AWP, BookCon!, Military Writers Society of America, National Association of Memoir Writers, National Association of Science Writers, PEN America, Poets & Writers, publisher''s weekly, Romance Writers of America, Shelf Awareness, Society for Children's Book Writers & Illustrators, Writer's Digest
1 Comment
Who will review your book?
by, Jill Swenson
November 4, 2014

As an author, this is a critical question to ask yourself as you begin to plan and write your book proposal. You’ll need to provide a list of reviewers as part of your marketing and publicity plans. Book reviews come in all sizes, colors, and styles these days. Once the purview of literary critics, many book reviews have turned into book reports. Remember fourth grade?… [Read More]

Filed Under: GoodReads, Kirkus Reviews, LibraryThing, publisher''s weekly, Ravelry, Shelf Awareness, social media marketing
3 Comments
Best sources for news for authors pitching book concepts
by, Jill Swenson
April 2, 2013

If you’re an author with a book concept to pitch for publication, know thy market. This means understanding the marketplace and keeping up with the news in the publishing business. If you are serious about getting published and getting paid in today’s publishing environment, it’s a good idea to keep up with current events in the book world. I mean much more than reading the… [Read More]

Filed Under: Galley Cat, publisher''s weekly, Publisher's Marketplace, Shelf Awareness
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Danielle Sherwood is the reader on the book beat
by, Jill Swenson
June 12, 2011

When Jill Swenson asked me to write a 500 word post for Swenson Book Development LLC book blog, I was apprehensive. For one, writing creatively has never been one of my strengths. But writing critiques, doing research, and procrastinating are. Helping others write is why I want to work in book publishing. Even if the publishing industry is struggling. I refuse to say publishing is… [Read More]

Filed Under: Authors, blogger, blogosphere, Blogs, book blog, book professionals, connect, Danielle Sherwood, Facebook, Galley Cat, industry trends, Jill Swenson, links, magazines, pleasure reading, Publishing industry, Reader, Shelf Awareness, Swenson book Development LLC, The Millions, Tumblr, websites, WordPress
1 Comment
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