• Welcome
  • Who We Are
  • What We Do
    • Audience Platform
    • Book Proposal
    • Content
    • Literary Management
    • Questions Every Author Must Answer
    • When Do You Need a Book Development Editor?
  • Why Work With Us
  • Contact
  • Blog
opt-in
Never underestimate the power of your email lists in your book’s marketing strategy
by, Jill Swenson
December 13, 2013

The single most effective marketing method for book sales remains the power of a personal recommendation. It’s advertising you just can’t buy. Hence so much focus on reviews and endorsements for your book. This also explains the current appeal of social media marketing in an author’s marketing toolkit.  If your friend on Facebook likes a book, you might too. Pinterest, Instagram, Vine, Tumblr, and Twitter… [Read More]

Filed Under: Constant Contact, email, MailChimp, opt-in, word of mouth recommendations
No Comments
NEWSLETTER
RECENT ARTICLES
The Business of Being an Author: Email Etiquette
Feb 16, 2021   |   Jill Swenson
The Soul’s Twins: A Book Giveaway
Feb 9, 2021   |   Jill Swenson
20 Ways to Help Authors in 2021
Jan 12, 2021   |   Jill Swenson
An Eye-Opening Read—Who Gets In and Why by Jeff Selingo
Jan 5, 2021   |   Jill Swenson
Becoming Our Whole Self – an Interview with Jeannine Ouellette
Dec 15, 2020   |   Audrey Arnold
view more

ARCHIVES

Growing Good Ideas Into Great Books

CONTACT US

    LINKS

    • Blog
    • Contact
    • Home
    • Why Work With Us
    • Audience Platform
    • Book Proposal
    • Content
    • Literary Management
    • New Releases

    TWITTER

    • RT @loftliterary: THREAD: Announcing the Loft's plan for #LoftWordplay 2020. In the interest of keeping our communities healthy this May, w…
    @swenbooks
    Copyright © Swenson Book Development - All Rights Reserved
    Privacy Policy