Our blog’s “Gone Local” series aims to explore who and what the Ithaca area’s literary community has to offer. Be it bookstores, publishers, or local authors, each contributes invaluably to the bookish zeitgeist. Recently, Swenson Book Development contacted Larson Publications (of Burdett, NY) to get an independent publisher’s views on the literary business, the craft,… Continue Reading
Creating Your Author Platform: Your Name is Your Brand Authors’ names are their brands, and satisfied readers exercise brand loyalty. They shop for titles by author name, and when they come across a real find, they recommend it to friends. Those friends do the same, and the chain continues. But a book is more than… Continue Reading
An attitude of gratitude isn’t just a holiday message. It’s a company philosophy for Swenson Book Development LLC. Thanksgiving is the perfect time to affirm our sentiments that we have so much for which to be grateful. We appreciate all the good books our clients have published: Almost Everything Takes Forever (Antrim House) Dear Friend… Continue Reading
Remember creating time capsules in elementary school? Perhaps you had to imagine what you would place inside: a front page of the daily newspaper, a cassette tape, or maybe a favorite toy? Such a capsule exists at the special collections department at Cornell University-but instead of relying on a shoebox full of ancient knick knacks,… Continue Reading
It seems fitting that the People of the Book, known for these words of wisdom—“essen epes” (eat something)—should open a book fair with a banquet. The 28th annual Austin Jewish Book Fair, held November 3-12 at the Austin Jewish Community Center (JCC), started with the Book Lovers Luncheon, featuring five-time National Book Award nominee, Melissa… Continue Reading
